OLYMPIA (HELSINGBORG)
Olympia (Helsingborg) is one of Sweden’s most iconic football stadiums and the long-standing home of Helsingborgs IF. Located in the heart of Helsingborg, this stadium has served as a central hub for football culture in southern Sweden for over a century. Originally opened in 1898, Olympia has seen generations of fans and legendary players pass through its gates. The stadium is cherished for its rich history, intimate match-day atmosphere, and continuous modernization that respects its heritage.
Over the years, Olympia has evolved from a multi-sport venue into a top-tier football arena that meets UEFA standards. Major renovations completed in 2017 upgraded the stadium with modern amenities, improved accessibility, and eco-friendly technologies. Yet, the soul of Olympia remains untouched—its close stands and passionate supporters create an unmatched experience for both players and fans.
Olympia is not just a sports venue but a cultural landmark in Helsingborg. It plays host to community events, youth tournaments, and charitable activities, while also acting as a symbol of local pride. With a capacity of around 16,000, it offers a balanced blend of tradition and innovation. Visitors will appreciate its central location, efficient public transport links, and the surrounding city life that complements a match-day outing.
This article offers a detailed guide to Olympia’s history, architecture, accessibility, and role within Swedish football. Whether you’re planning your first visit or are a lifelong supporter, here you’ll find all the practical information and historical context you need to appreciate the significance of Olympia (Helsingborg).
Disclaimer
ARE THERE FOOD VENUES INSIDE THE STADIUM?
Yes, Olympia has several food and beverage outlets inside the stadium. Here you can buy classic match snacks like hot dogs, popcorn, and coffee, as well as simple meals. The selection varies depending on the section but is available both before and during the match.
Interested in Swedish stadiums? See this overview of stadiums in Sweden.
WHERE CAN I PARK NEAR OLYMPIA?
There is limited parking at the stadium, especially on match days. Recommended alternatives are the parking garages on Magnus Stenbocks Gata and Stortorget, both within a 10-minute walk from Olympia. Arrive early or use public transportation for major events.
CAN I BUY A TICKET ON SITE?
Yes, you can buy tickets directly at the stadium ticket kiosks, but it is recommended to buy online in advance via Helsingborgs IF’s official website to ensure your place and avoid queues.
FOUNDING AND KEY FIGURES
Olympia in Helsingborg is best known as the home ground for Helsingborgs IF (HIF), one of Sweden’s oldest football clubs. The stadium was built by the municipality, but HIF has been the driving force behind its development and significance. The club was founded in 1907 and began playing at Olympia shortly thereafter. Club legends such as Henrik Larsson, Andreas Granqvist, and Álvaro Santos have made a strong impact on Olympia’s history.
HISTORY AND DEVELOPMENT
Olympia was inaugurated in 1898 and is one of Sweden’s oldest football stadiums. Initially, it was used for multiple sports, including athletics and cycling. When Helsingborgs IF began using the stadium in 1907, football quickly became the main sport. Already in the 1920s, the stadium gained national attention with top league and national team matches.
Throughout the 20th century, Olympia underwent several renovations. The largest rebuild took place from 2014 to 2017, when the stadium was almost completely reconstructed. The aim was to meet UEFA’s requirements and improve the visitor experience while retaining the stadium’s historical character.
The modern version from 2017 has new stands, better accessibility, and eco-friendly solutions. Despite the modern design, the intimate feel that makes Olympia’s home games special has been preserved.
LOCATION AND ACCESSIBILITY
Olympia is centrally located in Helsingborg at Mellersta Stenbocksgatan 10, 254 37 Helsingborg. This central location makes it easy to reach by public transport, car, or on foot.
Public transport: Skånetrafiken has several bus lines stopping near the stadium. The nearest major station is Helsingborg C, about 2 km away. From there you can walk or take a short bus ride to Olympia.
By car: Olympia is accessible via the E4/E6. Parking is limited on match days, but several paid parking lots are within a 10-minute walk.
Accessibility: The stadium has ramps, elevators, and dedicated areas for wheelchair users. Signage is available in both Swedish and English.
ARCHITECTURE AND FACILITIES
The new Olympia was designed by Sweco Architects with the aim of blending into the cityscape while providing a modern experience. Aesthetics and function are combined to create a user-friendly arena.
Stands: The stadium has capacity for about 16,000 spectators. The stands are close to the pitch for an intense atmosphere. The North and South stands gather the most passionate fans, while the East and West stands offer VIP, media, and family sections.
VIP and media: Olympia has 12 VIP boxes, business areas, and a modern media center that meets international standards.
Eco-friendly features: The stadium has solar panels, LED lighting, and an efficient drainage system to reduce water consumption.
VISITOR INFORMATION
- Address: Mellersta Stenbocksgatan 10, 254 37 Helsingborg, Sweden
- Directions: Take bus 1 or 7 from Helsingborg C to the “Olympia” stop. It’s about a 5-minute walk.
- Parking: Limited at the stadium. Use Magnus Stenbocks Gata or Stortorget if possible.
- Guided tour: Available on non-match days. Includes locker rooms, press room, and pitch-side areas. Book via the Helsingborgs IF website.
- Shop & museum: The stadium has a shop with HIF products and a club museum open on match days and during tours.
SEARCH DATA AND POPULARITY
According to Semrush, the search term “Olympia Helsingborg” averages around 6,000 searches per month in Sweden. Interest increases during the Allsvenskan and big matches.
Compared to larger arenas like Tele2 Arena and Friends Arena, Olympia shows high engagement relative to its size. The combination of tradition, central location, and club culture makes the stadium a popular search and visitor destination.
| Stadium | Monthly Searches (SE) | Capacity |
|---|---|---|
| Olympia (Helsingborg) | 6,000 | 16,000 |
| Tele2 Arena | 18,000 | 30,000 |
CULTURAL SIGNIFICANCE AND LOCAL IMPACT
Olympia is an important part of Helsingborg’s identity. Match days engage the whole city, with the fan group Kärnan at the forefront. The arena is also used for youth tournaments, charity events, and other local activities.
Rivalry with Malmö FF and Landskrona BoIS strengthens Olympia’s role in Swedish football. Beyond sport, the stadium is a symbol of community and pride in Helsingborg.
FACTS ABOUT OLYMPIA
- Year Built: 1898 (rebuilt 2017)
- Capacity: Around 16,000
- Home Team: Helsingborgs IF
- Surface: Natural grass
- Address: Mellersta Stenbocksgatan 10, Helsingborg
- Stadium tours: Yes, book via the club website
- Tickets: Online via Helsingborgs IF or at the kiosk
STADIUMINSIGHT RATING: 4.5 OUT OF 5
- Accessibility: Central location with good transport options
- Community: Dedicated and loyal fans
- History: Over 120 years of football tradition
- Visitor experience: High ratings for atmosphere and facilities
ODDITIES
- Henrik Larsson began and ended his career at Olympia.
- Olympia has hosted World Cup qualifiers in the 1950s and 60s.
- One of few Swedish arenas with year-round natural grass.
- The name “Olympia” was inspired by the Olympic Games.
- The arena is often used for charity events and youth days.
For more in‑depth information on this topic, see the resources linked below, which provide additional insights and explanations.
Dictionary – Stats & Records
Dictionary – Stadiums & Arenas
Dictionary – Sports & Leagues
Dictionary – Fans, Tickets & Matchday
Dictionary – Equipment & Gear
Official stadium location
Olympia, Mellersta Stenbocksgatan 10, 254 37 Helsingborg, Sweden
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Olympia Culture
ATMOSPHERE, TRADITION, AND FANDOM
Olympia in Helsingborg isn’t just where Helsingborgs IF plays — it’s where the soul of the city pulses. The atmosphere is electric yet intimate, shaped by over a century of football heritage and the stadium’s tight-knit layout. With the stands just meters from the pitch, fans are practically part of the game. Their voices, songs, and emotions pour onto the field with every attack and tackle.
The iconic Norra stå, home of the ultras and Kärnan supporter group, is the heartbeat of Olympia. From the moment the gates open, their chants begin — coordinated, thunderous, and deeply passionate. The pre-match rituals begin hours before kickoff, with fans gathering at local pubs like Pub Rojo or Tegel, then marching together to the stadium, led by drums and megaphones, red-and-blue scarves waving in unison.
On matchday, Olympia becomes a cauldron of tradition:
- Flags and smoke: Massive flags wave over Norra stå while red and blue smoke fills the air as the players walk out.
- Grill doft: The scent of grilled sausages and warm cinnamon buns drifts from kiosks under the stands.
- Generational bonding: Grandparents bring grandkids, whispering stories of Henke Larsson’s golden years and Santos’s samba flair.
Locals talk about “gå till Olympia” — going to Olympia — as a sacred routine. It’s not just a match; it’s a homecoming. For many Helsingborgers, Olympia is where they experienced their first roar, first heartbreak, and first hug from a stranger after a last-minute goal.
STADIUM CLUB SONGS AND CHANTS
CLASSIC STADIUM SONG
“Rödblå kärlek, i vått och torrt
Vi står vid er sida, från söder till norr
Olympia bär våra drömmar och tro
Helsingborgs IF – vi älskar er så”
This anthem is sung just before kickoff, with scarves raised high and eyes closed. It’s a moment of unity felt in every corner of the stadium.
ADDITIONAL VERSE
“I varje hjärtslag, i varje sång
Vi följer HIF – i regn eller sol så lång
Olympia, vår borg, vår eld, vårt hem
Vi sjunger för er – om och om igen”
ICONIC CHANTS
- “Alla till Olympia!” – A call to arms heard from the city center to the stadium gates. Led by the capo, echoed by thousands.
- “Vi är HIF – och vi ger aldrig upp!” – Unleashed during comebacks. It shakes the roof of Olympia.
- “Fyll vår borg!” – A chant used in promotional videos and supporter campaigns to fill the stands.
Supporters also chant personalized songs for players during warmups. When a youth academy player makes their debut, the entire Norra stå belts out the name in celebration, often bringing the player to tears.
MEMBERSHIP BENEFITS AND FIXED SEATS
Being a Helsingborgs IF member is about more than just perks — it’s about belonging. Still, the perks are pretty great too. Whether you’re a casual supporter or a die-hard season ticket holder, HIF offers a range of membership tiers suited to every fan’s needs.
| Benefit | Details |
|---|---|
| Season Ticket | From 1,495 SEK (Norra stå), 2,295 SEK (seated), VIP from 5,995 SEK |
| Member Discount | 10–20% off fan gear, food, and drink on matchday |
| Priority Access | Derby tickets, playoffs, and away matches |
| Exclusive Events | Training sessions, player Q&As, Stadium Sleepover for kids |
| Fixed Seat | Reserve your spot for the season — same seat, every game |
| Merch Packs | Exclusive scarves, pins, and retro kits for Premium members |
MEMBERSHIP COMPARISON
| Feature | Standard Member | Premium Member |
|---|---|---|
| Annual Fee | 295 SEK | 595 SEK |
| Merch Discount | 10% | 20% |
| Ticket Priority | ✔️ | ✔️ + Early Derby Access |
| Event Access | ✔️ | ✔️ + VIP Lounge Entry |
FACT OVERVIEW – GOOD TO KNOW
- Classic Gear: The 1993 retro kit is a fan favorite, often seen during retro matchdays.
- Popular Sections: Norra stå for hardcore fans, Västra for families and traditionals, Östra for first-timers.
- Famous Meme: “Vi är Olympia” GIF from 2011, plus the “Larsson i regnet” (Larsson in the rain) freeze-frame — iconic.
- Legendary Match: 1999 vs AIK — stormy, sold-out, and settled with a 93rd-minute header.
- Fan Heroes: Henrik Larsson, Álvaro Santos, and Mattias Lindström — immortalized in tifo art and songs.
- Biggest Crowd: 1985 derby vs Malmö FF — 22,000 fans crammed into every inch of Olympia.
- Matchday Ritual: The Kärnan March — fans walk from Kärnan Tower to Olympia in full voice.
- Supporter Club: Kärnan — organizing tifos, away trips, charity drives, and junior fan clubs.
- Inside Jokes: “Bengan tappar flaggan” (Bengan drops the flag) — a viral blooper from a 2006 tifo gone wrong.
- Fan Lore: The “Olympia Curse” — a running joke where sprinklers turned on mid-game in 2008… three times.
COMMUNITY VALUE
Olympia is more than a stadium — it’s a sanctuary. It binds Helsingborg across generations, uniting families, friends, and strangers through shared emotion. Here, you’re never just a spectator — you’re part of the story.
From youth programs to refugee integration workshops, the club uses Olympia as a platform for social impact. The supporters, too, are part of this mission. Kärnan runs charity fundraisers, school visits, and even clean-up drives after matches.
Fan Testimonials:
- “I met my best friend at a cold April match in 2001. We’ve never missed a derby since.” – Anders, section Västra
- “My dad brought me here for my first game. Now I’m bringing my daughter. Three generations, one club.” – Maja, Norra stå
- “I moved here from Syria in 2015. HIF welcomed me like family.” – Khaled, Kärnan member
Whether lifelong or new, all fans are welcomed with open arms. Olympia is Helsingborg’s second home — alive with passion, history, and hope.
For current events, programs, and fixture updates, visit the official HIF Arena page.
SOURCE REFERENCES
FAQ – OLYMPIA (HELSINGBORG)
Where can I park if I’m attending a match at Olympia in Helsingborg?
If you’re attending a match at Olympia in Helsingborg, you should be aware that parking directly at the stadium is very limited, especially on matchdays. It’s recommended to plan ahead and consider nearby public parking options to avoid delays or the risk of not finding a spot.
Two of the best nearby parking areas are the parking garages at Magnus Stenbocks Gata and Stortorget. Both locations are within a 10-minute walk from the stadium and are commonly used by matchgoers. These are paid parking garages, so make sure to bring a valid payment method such as a credit card or have a parking app installed.
Additional parking tips:
– Arrive at least 60–90 minutes before kickoff to secure a spot.
– Follow temporary traffic signs or event staff instructions on matchdays.
– Consider using Parkopedia or similar services to check real-time availability.
If you have a disability parking permit, designated spaces are available near the stadium, but they are limited and usually require early arrival. Always display your permit clearly on the dashboard.
Can I buy food and drinks inside the stadium?
Yes, you can buy food and drinks inside the stadium during events. Olympia offers a variety of food outlets located throughout the venue, catering to different tastes and dietary needs. These stands are typically open before the match starts and remain in service throughout the game.
Food options include classic stadium snacks such as hot dogs, popcorn, candy, and sandwiches. There are also beverages available, including coffee, soft drinks, and water. The exact options may vary slightly depending on the section of the stadium you are in.
Helpful tips:
– Most vendors accept card and mobile payments, but it’s smart to carry some cash just in case.
– Queues can get long during halftime, so consider visiting food stands before kickoff.
– If you have food allergies, check with staff or look for labeled items.
For guests with disabilities, food stands are accessible via ramps or located near accessible seating for convenience.
How do I buy tickets for a game at the stadium?
To buy tickets for a game at the stadium, the most convenient and reliable method is to purchase them online through the official Helsingborgs IF website. Buying online allows you to choose your seat, avoid queues, and ensure availability for high-demand matches.
If you prefer to buy in person, tickets can also be purchased at the stadium’s ticket kiosks on matchday. However, it’s common for popular matches to sell out in advance, so this option carries some risk.
Steps to buy tickets online:
1. Visit Helsingborgs IF’s official website.
2. Navigate to the ticket section.
3. Select the match you want to attend.
4. Choose your seating area and number of tickets.
5. Complete the payment.
For fans with mobility or visual impairments, accessible seating can be reserved, and companion tickets may be available. Always contact customer service ahead of time to ensure your needs are met.
Is Olympia stadium wheelchair accessible?
Yes, Olympia stadium is fully wheelchair accessible and designed to accommodate visitors with mobility challenges. The recent renovations included the addition of ramps, elevators, and designated seating areas to ensure inclusive access across all sections of the venue.
Key accessibility features include:
– Wheelchair-accessible seating platforms with good sightlines.
– Elevators that connect all public levels.
– Clearly marked entrances with wide, step-free access.
– Accessible restrooms located close to seating areas.
If you require a wheelchair space, it’s important to book early, especially for high-attendance matches. Companion seating is also available, allowing a caregiver or friend to sit nearby. Contact the ticket office or visit the official website for specific booking instructions.
Additionally, staff are trained to assist guests with disabilities, so don’t hesitate to ask for help upon arrival. All signage is provided in both Swedish and English for easier navigation.
What public transport options are available to reach the stadium?
To reach the stadium using public transport, you have several options, especially if you’re traveling from within Helsingborg or the surrounding region. The stadium is centrally located, making it easy to access by bus or train.
The nearest major transport hub is Helsingborg Central Station (Helsingborg C), situated about 2 km from the venue. From there, you can either walk (approximately 20–25 minutes) or take a short bus ride.
Recommended bus lines:
– Bus 1 and Bus 7 stop at the ‘Olympia’ bus stop, just a 5-minute walk from the stadium entrance.
– Buses typically run every 10–15 minutes on matchdays.
Tickets can be purchased via the Skånetrafiken app or at kiosks at Helsingborg C. Remember to check departure times in advance, especially after evening matches when services may be less frequent.
For visitors with disabilities, most buses are low-floor and wheelchair accessible. If you use a mobility aid, let the driver know when boarding.
What is included in the stadium tour, and how can I book it?
The stadium offers guided tours on non-matchdays, giving fans and visitors a behind-the-scenes look at the venue. These tours are a great way to learn more about the club’s history, explore restricted areas, and experience the stadium from a different perspective.
A standard tour typically includes:
– The home and away locker rooms.
– The players’ tunnel and pitchside access.
– The press room and media zones.
– VIP and hospitality areas.
– The Helsingborgs IF museum and merchandise shop.
Tours last approximately 60–90 minutes and are led by knowledgeable guides. To book a tour, visit the Helsingborgs IF website and navigate to the stadium or visitor section, where available time slots and prices are listed.
For guests with mobility impairments, tours are accessible with ramps and elevators, but it’s recommended to notify the club in advance to ensure proper accommodations are made.
Are there any facilities inside the stadium for families with children?
Yes, the stadium is equipped with family-friendly facilities to ensure visitors with children have a comfortable and enjoyable experience. Certain sections of the seating area are designated as family zones, offering a more relaxed environment away from the louder supporter sections.
Family facilities include:
– Restrooms with baby-changing stations.
– A dedicated family seating area in the East Stand.
– Kid-friendly food options such as juice, popcorn, and hot dogs.
During some matches, family activities and mascots may be available outside the stadium or in designated zones.
When booking tickets, look for the family section option or ask stadium staff for seating that suits visitors with young children. If you’re bringing a stroller, check with staff at the entrance regarding designated storage areas, as they may not be allowed in the seating area.
Is there an official shop or museum at the venue?
Yes, there is an official merchandise shop and a club museum located at the venue. These facilities are open on matchdays and during guided tours, making them popular stops for fans and visitors.
The shop sells a wide range of official Helsingborgs IF merchandise, including jerseys, scarves, hats, and souvenirs. The selection may vary depending on the season or special events, so it’s always worth checking in-store.
The museum showcases the history of the club, including trophies, player memorabilia, and historical photos. It offers a detailed look at the development of both the team and the stadium over the years.
Access tips:
– The shop is typically open 1–2 hours before kickoff and shortly after the final whistle.
– The museum is included in most stadium tours.
– Both facilities are accessible to visitors with mobility needs.
If you’re planning a visit on a non-matchday, check the official website for current opening hours or contact the club directly.
What are the best seating areas for different types of fans?
The best seating area depends on what kind of experience you’re looking for. The stadium offers a range of sections that cater to different audiences, from die-hard supporters to families and corporate guests.
Common options include:
– North and South Stands: Ideal for passionate fans who enjoy singing and chanting throughout the match.
– East Stand: Family-friendly zone with quieter atmosphere and better access to restrooms and food stands.
– West Stand: Includes VIP boxes, media seating, and premium hospitality areas.
If you’re attending with children or prefer a more relaxed environment, the East Stand is recommended. For fans who want to be at the heart of the action, the North Stand offers an energetic and immersive experience.
Visitors with disabilities should inquire about accessible seating, which is available in various parts of the stadium depending on needs and availability. All sections have clear signage and are close to amenities.
What historical facts should I know before visiting the stadium?
Before visiting the stadium, it’s helpful to know some of its rich history, as it adds context to your experience. The venue was originally opened in 1898 and is one of the oldest football stadiums in Sweden. It has been home to Helsingborgs IF since 1907.
Key historical highlights:
– Renovated between 2014 and 2017 to meet modern standards while preserving tradition.
– Hosted national team matches, including World Cup qualifiers in the 1950s and 60s.
– Notable players like Henrik Larsson and Álvaro Santos have played key roles here.
The stadium has evolved from a multi-sport venue to a football-focused arena with a capacity of around 16,000. It remains a symbol of local pride and community spirit.
Learning about this history can enrich your visit, especially if you take a guided tour or spend time in the club’s museum. Even the architecture reflects a blend of modern function and historical design, making it a unique place to watch a match.
