HUSQVARNA GARDEN
Husqvarna Garden is a modern indoor arena located in the Rosenlund district of Jönköping, Sweden. Renowned as the home of HV71, one of Sweden’s top ice hockey teams, it stands out for its passionate fan culture, central location, and multi-purpose design. Originally opened in 2000 under the name Kinnarps Arena, it was renamed Husqvarna Garden in 2020 following a naming rights agreement with Husqvarna AB, a globally recognized company headquartered nearby.
With a seating capacity of approximately 7,000, the arena is a key venue for Swedish Hockey League (SHL) games, concerts, and national events like the Melodifestivalen finals. Its flexible layout and advanced facilities make it suitable for both sports and entertainment purposes. Over the years, it has hosted international ice hockey tournaments, community programs, and youth competitions, solidifying its importance in the region.
Fans and visitors benefit from accessible transportation links, including proximity to the E4 motorway and Jönköping Central Station. The arena features extensive amenities, including VIP boxes, a fan shop, a restaurant, and environmentally conscious infrastructure. Husqvarna Garden is not just a sports venue but a cultural hub that reflects the strong community ties of the city.
Whether you’re attending an HV71 match, a concert, or a local event, Husqvarna Garden offers a high-quality experience with top-tier facilities and a spirited atmosphere. It remains one of Sweden’s most popular mid-sized arenas, attracting thousands of spectators each year and consistently ranking high in fan satisfaction and search interest.
HOW EARLY IS IT RECOMMENDED TO ARRIVE AT HUSQVARNA GARDEN TO AVOID QUEUES?
To avoid queues at major games or events, it is recommended to arrive at least 45 minutes before the start. The entrances usually open one hour before face-off or showtime, which allows time for any security checks and to find your seat in peace.
ARE THERE PARKING GARAGES OR GROUND PARKING NEAR HUSQVARNA GARDEN FOR EVENING EVENTS?
Yes, there are over 800 parking spaces directly at the arena, mainly as ground-level parking. During evening events these fill up quickly, especially for SHL games. Alternative areas nearby, including the Elmia area, can be used on certain evenings with on-site signage.
Interested in Swedish stadiums? Check out this overview of stadiums in Sweden
WHICH ENTRANCE TO HUSQVARNA GARDEN IS MOST CONVENIENT IF I ARRIVE WITH A STROLLER?
Entrance A is the most stroller‑friendly, with a ramp instead of stairs and good access to elevators. It is located close to the accessible seating areas and restrooms with baby‑changing facilities. Staff are present at the entrance during game days and concerts to assist if needed.
HISTORY AND DEVELOPMENT
The arena opened in September 2000 as Kinnarps Arena, replacing Rosenlundshallen to meet the growing popularity of ice hockey. Initially seating around 6,000, it was later expanded to over 7,000. It gained prominence by hosting IIHF World U20 Championship games in 2004 and 2007, SHL playoff finals, and the 2007 Melodifestivalen final. A major 2015 renovation improved seating, hospitality, and lighting. In 2020, it was renamed Husqvarna Garden.
LOCATION AND ACCESSIBILITY
Situated in Jönköping’s Rosenlund district near Lake Vättern, Husqvarna Garden is easily reached via the E4 motorway. Local buses stop nearby, and Jönköping Central Station is just 4 km away. Taxis and shuttle buses operate on event days. The arena offers accessible seating, multiple entrances for reduced mobility, and over 800 parking spaces, including VIP and bus areas.
ARCHITECTURE AND FACILITIES
Husqvarna Garden is designed for optimal fan experience, featuring clear sightlines and a steel-concrete frame with a modern glass entrance. It accommodates 7,000 for hockey and can be reconfigured for concerts. Facilities include 24 VIP boxes, media areas, a restaurant, kiosks, and a fan shop. Sustainability efforts include energy-efficient lighting and recycling programs, aligned with local environmental standards.
VISITOR INFORMATION
Address: Husqvarna Garden, Rosenlund, 554 54 Jönköping, Sweden
Transport and Parking: Over 800 parking spots are adjacent to the arena. Local buses via Länstrafiken Jönköping offer easy access.
Stadium Tours: HV71 occasionally offers guided tours during off-season, including locker rooms and rink access.
Museum and Fan Shop: The fan shop sells club merchandise, and a small exhibit in the concourse highlights HV71’s history.
Nearby Attractions: Rosenlundsbadet and Elmia Exhibition Center are within walking distance. The city center and Lake Vättern are also nearby.
DATA INSIGHTS AND POPULARITY
According to Semrush, Husqvarna Garden ranks among Sweden’s top ten searched arenas, especially during SHL season. HV71 averages over 5,500 fans per home game, and social media activity peaks during playoffs. Compared to larger venues like Scandinavium and Avicii Arena, it holds a strong reputation for loyal fans and atmosphere.
CULTURAL SIGNIFICANCE AND COMMUNITY IMPACT
Husqvarna Garden is a cornerstone of local culture, supporting youth tournaments, concerts, and civic events. HV71’s dedicated fan base fuels electric matchday atmospheres, especially against rivals like Linköping HC and Frölunda HC. The standing terrace behind one goal is a hub for chanting supporters, and the arena regularly hosts community outreach programs.
FACT SECTION
| Question | Answer |
|---|---|
| Capacity | Approximately 7,000 for ice hockey |
| Year Opened | 2000 |
| Ticket Availability | Available via HV71’s website and authorized vendors |
| Events | SHL matches, concerts, Melodifestivalen, youth tournaments |
| Location | Rosenlund, Jönköping, Sweden |
STADIUMINSIGHT RATING: 4.5 STARS
Accessibility: Excellent access by road and public transport, with good facilities for reduced mobility.
Atmosphere: Strong local support, especially during derbies and playoffs.
Historical Value: Relatively new but has hosted key national and international events.
Visitor Satisfaction: High ratings for seating comfort, food options, and overall experience.
NICE TO KNOW
- The arena was originally named after an office furniture company, Kinnarps.
- It hosted the Melodifestivalen final in 2007.
- A standing section behind one goal is dedicated to HV71’s most passionate fans.
- The ice surface can be converted for concerts and exhibitions.
- It’s located near the headquarters of Husqvarna AB, the naming sponsor.
SOURCE REFERENCES
- Wikipedia – Husqvarna Garden
- Official HV71 Website
- Jönköping Municipality
- Semrush
Official stadium location
Husqvarna Garden, Rosenlund, 554 54 Jönköping, Sweden
Let's test your general knowledge!
Fan Culture Live
ATMOSPHERE, TRADITIONS, AND FAN SPIRIT
Walking into Husqvarna Garden on a matchday is like stepping into the heartbeat of Jönköping. The electric buzz starts long before puck drop — from the nearby cafés where fans gather in blue-and-yellow gear to the tram stops echoing with chant rehearsals. The scent of roasted korv and sweet popcorn wafts through the air, as if welcoming you into something more than just a hockey game — a ritual.
Inside, the supporter section known as Ståplats, located behind the northern goal, is more than just a seating area — it’s the soul of HV71 fandom. Flags wave in sync with pulsing drums. Chant leaders, often perched on railings with megaphones, direct roars that shake the glass. It’s not uncommon to see three generations of fans — grandparent, parent, and child — singing side by side, faces painted and scarves raised.
One unique tradition is the collective plexiglass pounding after a goal — a thunderous, unified celebration that reverberates across the arena. Another is the fan-led HV hymn sung just before puck drop, with thousands of phone lights illuminating the darkened stands. It’s goosebumps every time.
Supporter groups like the North Bankers are central to this culture. Known for their creative tifo displays, they’ve pulled off full-arena mosaics, choreographed gold foil celebrations, and even coordinated away-day takeovers. When HV71 made the 2017 SHL finals, over 1,000 fans traveled to Stockholm in a convoy of buses — complete with chant practice onboard.
STADIUM CLUB SONG AND CHANTS
CLUB ANTHEM
Before every home game, the lights dim and the crowd joins in the HV71 anthem — a local favorite written by fans, for fans:
“Vi är HV, vi är blåa och gula
Står tillsammans, vi viker aldrig ner
Från Rosenlund till hela Sverige
HV71, vår stolthet i varje seger”
And a second verse often sung during playoffs:
“Vi bär stolthet, vi bär hjärta
I varje tackling, i varje mål
Från första nedsläpp till sista signal
HV71, vår eviga passion”
ICONIC CHANTS
- “HV! HV! HV! – Vi ger aldrig upp!” – roared every time the team mounts a comeback.
- “Gul och blå, vi står kvar!” – a resilience chant used when trailing late.
- “Rosenlund, vakna nu!” – used to ignite a sleepy crowd or counter visiting fans.
Other chants are tailored per opponent — with clever rhymes targeting rivals like Färjestad or Frölunda. Drums, horns, and synchronized claps often accompany the verses, giving Husqvarna Garden its reputation as one of the loudest arenas in the SHL.
MEMBERSHIP BENEFITS AND FIXED SEATS
Joining the HV71 family isn’t just about tickets — it’s about becoming part of something bigger. Members enjoy exclusive perks, early access, and the pride of belonging.
| Benefit | Details |
|---|---|
| Season Ticket (Ståplats) | From 2,950 SEK — access to all home games, supporter zone |
| Seated Season Ticket | From 4,300 SEK — reserved seat, family sections available |
| VIP Membership | From 7,200 SEK — includes lounge access, food, meet & greets |
| Fan Gear Discount | 10–20% off official merchandise, including limited drops |
| Priority Tickets | Early access to finals, concerts, and away allocations |
| Special Bundles | Season start packs include scarf, pin, and collectible card |
Membership Types Compared
| Feature | Standard | Premium (VIP) |
|---|---|---|
| Reserved Seat | No | Yes |
| Lounge Access | No | Yes – includes buffet & drinks |
| Merch Bundle | Scarf and pin | Scarf, pin, signed puck |
| Event Invites | Some | All, including VIP receptions |
FACT OVERVIEW – GOOD TO KNOW
- Classic Threads: “#HVBlod” jerseys from the 2004 championship run are prized collector’s items.
- Forum Legend: User @RosenlundRikard offers deep dives into player stats and arena history.
- Memes That Stuck:
- The Husqvarna Helmet: Goalie Jonas Gunnarsson’s chainsaw-themed mask led to thousands of edits.
- “Torsdagstifo”: Fans joke that even a Thursday scrimmage deserves a full tifo.
- “Kaffe och Kaos”: Forum meme celebrating the mix of calm Swedish coffee culture with wild fan passion.
- Legendary Game: 2010 SHL Semifinal Game 7 vs. Färjestad — double OT thriller remembered for its buzzer-beater.
- Notable Events Hosted: Melodifestivalen 2007 final, U20 World Championship games, and eSports LAN events.
- Fan Ritual: Hundreds of phone lights wave during the HV hymn — a breathtaking sight from the ice.
- Local Food Favorite: “HV-korven” — a spicy sausage only sold at home games, now a cult snack.
- Historic Tifo: 2017 gold celebration with full-arena gold foil and pyro choreography.
COMMUNITY VALUE
Husqvarna Garden isn’t just a place where hockey is played — it’s the heart of the community. From youth tournaments to fundraisers, school visits to senior fan clubs, the arena brings people together in a way few places can. Generations gather here, not just to watch, but to belong.
“I brought my son here for his first match last year — same place my dad brought me in ’96. We still sit in the same row.”
– Ludvig, 36, Jönköping
“When you shout your lungs out with strangers, they stop being strangers.”
– Agnes, 24, supporter section leader
“We met at an HV away trip to Luleå. Now we’re married. Thanks, hockey!”
– Viktor & Elin, HV71 fans since 2012
Whether you’re watching your first game or your 500th, HV71 offers more than hockey — it offers home. For schedules, membership info, and fan forums, visit the official HV71 website and stay connected to what makes Jönköping proud.
For more in‑depth information on this topic, see the resources linked below, which provide additional insights and explanations.
Dictionary – Stats & Records
Dictionary – Stadiums & Arenas
Dictionary – Sports & Leagues
Dictionary – Fans, Tickets & Matchday
Dictionary – Equipment & Gear
FAQ – HUSQVARNA GARDEN
How early should I arrive at Husqvarna Garden to avoid long entry lines before an event?
To avoid long entry lines at Husqvarna Garden, it is recommended to arrive at least 45 minutes before the scheduled start time of the event. The arena’s entrances typically open about one hour before the game or concert begins, which allows time for security checks and finding your seat without stress.
Arriving early also gives you a better chance to explore the arena, visit the fan shop, or grab food or drinks before the crowd builds up. This is especially important during popular events like SHL games or large concerts.
– Entrances open approximately 60 minutes prior to start time
– Security checks may involve bag inspection and metal detectors
– Peak times for arrival are 30–15 minutes before start, so aim to be ahead of that window
If you’re attending with children or individuals who require more time to get settled, arriving even earlier—up to 60 minutes before—can make the experience smoother.
Tip: Check your ticket or the arena’s website for any event-specific entry recommendations, as some high-profile events may require earlier arrival.
Where can I park for an evening event near the arena?
For evening events, parking near the arena is available in multiple locations, but spaces fill quickly. The main parking area offers over 800 ground-level spaces directly adjacent to the venue, making it the most convenient option for most visitors.
During high-attendance events like SHL matches, these spots may be full up to 30 minutes before the event. In such cases, overflow parking is often available around the Elmia Exhibition Center, which is within walking distance. Signage and staff help guide drivers to these additional areas when needed.
– Primary parking: Over 800 spots directly outside the venue
– Overflow lots: Elmia-area and nearby public lots with marked signage
– Parking staff are usually present to assist during major events
Arriving early increases your chances of securing a close spot. If you’re attending with someone who has mobility needs, designated accessible parking close to the entrance is also available.
Tip: Bring a payment card or use a parking app, as many parking lots are now cashless.
Which entrance is best for guests using a stroller or pram?
If you’re visiting with a stroller, Entrance A at the venue is the most user-friendly option. It is equipped with a ramp rather than stairs and provides direct access to elevators and accessible seating areas. This entrance is specifically designed with families and mobility needs in mind.
Once inside, you’ll find clear signage to reach family-friendly facilities, including accessible restrooms and baby changing stations. Staff are positioned at the entrance to provide help if needed, especially on event days.
– Entrance A has ramp access and is closest to elevators
– Baby changing stations and family restrooms are located nearby
– Staff assistance is available at the entrance during events
You are allowed to bring a stroller inside, but storage rules may apply depending on the event. Some events may require strollers to be folded and stored in designated areas.
Tip: Arrive early to allow time for elevator use and to avoid crowd congestion.
Is there accessible seating and support for visitors with disabilities?
Yes, the venue provides multiple services for visitors with disabilities, ensuring a safe and inclusive experience. Accessible seating is available in several sections and includes companion seats where possible. These areas are designed to provide clear sightlines and easy access to amenities.
Entrances with ramps or elevators are clearly marked, and Entrance A is the most accessible. Inside, accessible restrooms are located near the designated seating areas, and event-day staff are trained to assist guests with mobility or sensory needs.
– Accessible seating with companion space
– Elevators and ramps available at main entrances
– Designated parking spots close to the entrance
For additional support, it is advisable to contact the arena’s customer service in advance. They can assist with seating arrangements, parking reservations, and other accommodations.
Tip: If you’re attending with a service animal, notify the staff beforehand so they can prepare a suitable seating area.
Can I take public transport to events at the arena?
Yes, public transport is a convenient way to reach the venue. Local buses operated by Länstrafiken Jönköping stop within a short walking distance of the stadium. Routes are often adjusted or increased during major events to accommodate larger crowds.
If you’re arriving from outside the city, Jönköping Central Station is located about 4 kilometers away. From there, you can take a taxi, shuttle, or local bus to the arena. On event days, shuttle buses often run between central points and the venue, especially for large concerts or playoff games.
– Nearest bus stop: Within walking distance (check route 1 and 3)
– Central Station: 4 km away, connected via bus and taxi
– Shuttle services may be available during large events
Public transport is also a good option if parking availability is limited or if you prefer to avoid traffic congestion.
Tip: Use a local transit app to check real-time schedules and plan your route in advance.
Are tours of the stadium available during the off-season?
Yes, guided tours are occasionally offered during the off-season, typically organized by the HV71 hockey club. These tours provide visitors with behind-the-scenes access to areas such as player locker rooms, media zones, and the rink itself.
Tours are generally available by appointment and may not run daily. It is best to check the official HV71 website or contact their customer service to inquire about specific dates and booking procedures.
– Tour highlights: Locker rooms, rink access, media areas
– Available: Off-season (summer months or non-event days)
– Booking: Often required in advance through HV71
Tours are suitable for both individuals and groups, including school classes, sports teams, or fans. The experience provides insight into the operations of a professional arena and the history of HV71.
Tip: Combine your visit with a stop at the on-site fan shop or the small exhibit dedicated to the club’s legacy.
What food and drink options are available inside the venue?
Inside the venue, visitors can choose from a variety of food and drink options ranging from quick snacks to full meals. There are multiple kiosks located throughout the arena that offer classic stadium fare such as hot dogs, fries, candy, and soft drinks.
For those looking for more upscale options, a full-service restaurant is also located within the facility. The restaurant often offers pre-game dining packages, which may require advance booking during popular matches and concerts.
– Kiosks: Snacks, beverages, fast food
– Restaurant: Sit-down meals, pre-event reservations recommended
– Alcohol: Available in designated areas for legal-age guests
Vegetarian options and allergy-friendly items are also available, though selection may vary depending on the event. Cashless payment is standard, so bring a card or smartphone for purchases.
Tip: Lines at kiosks get long during intermissions, so consider purchasing food before the event starts or right after doors open.
Is there a dedicated area for passionate fans or supporter groups?
Yes, the arena features a designated standing terrace behind one of the goals, which is home to HV71’s most passionate supporters. This area is known for its high energy, chants, and coordinated displays, especially during SHL matches.
This section is standing-room only and designed for fans who want to engage actively throughout the game. It is not recommended for small children or visitors seeking a quiet experience. Flags, drums, and coordinated cheering are common in this part of the arena.
– Location: Behind one goal, standing-only terrace
– Ideal for: Vocal, passionate fans and supporter groups
– Atmosphere: Loud, engaging, high-energy
If you’re interested in joining this community, some fan groups offer memberships and organize pre-game gatherings. Check with local supporter clubs or the HV71 website for more information.
Tip: Wear team colors and arrive early to secure a good spot in the standing area.
What features make the venue suitable for concerts and non-sporting events?
The venue is designed to be a multi-purpose facility, making it well-suited for concerts, exhibitions, and other non-sporting events. The arena’s flexible infrastructure allows the ice surface to be covered and replaced with a stage or floor seating, depending on the event type.
Its modern sound and lighting systems were updated during a major renovation in 2015 to meet the technical demands of live performances. The venue also includes VIP boxes, press areas, and hospitality zones that are adaptable for special functions.
– Reconfigurable space for concerts and exhibitions
– Lighting and audio systems meet touring artist standards
– VIP and hospitality zones for event hosting
Seating arrangements can be customized for standing-room shows, cabaret-style seating, or traditional rows. Accessibility and crowd control measures are also in place to handle large, diverse audiences.
Tip: When attending a concert, check if the event is general admission or reserved seating to plan your arrival and positioning.
What nearby attractions can I visit before or after an event?
Several attractions are located within walking distance of the stadium, making it easy to enhance your visit. Rosenlundsbadet, a large public swimming and wellness center, is just minutes away and offers pools, saunas, and family facilities.
The Elmia Exhibition Center frequently hosts fairs, expos, and trade shows. If you’re in town for a weekend, check their schedule for events that might interest you. Lake Vättern and the Jönköping city center are also close by, offering scenic views, restaurants, and shopping options.
– Nearby: Rosenlundsbadet (swimming), Elmia (expositions), Lake Vättern (nature)
– City center: About 10 minutes by car or local bus
– Dining: Multiple cafes and restaurants near the lake and downtown
These local spots are accessible by foot, car, or public transport, making them convenient to explore before or after your event.
Tip: If you’re staying overnight, consider booking accommodation near the city center for easy access to both the arena and local attractions.